Tomahawk, WI 12/02/2013 (BasicsMedia) – Apple Inc. (NASDAQ:AAPL) has the best selling smartphones, tablets and even laptops in the market today. The company understands the environment it operates very well. This explains why the Steve Jobs co-founded company often makes calculated moves, sometimes trying to be a closed book for analysts. This way AAPL has been able to expand its market share, grow revenue and profits and surprise the market with its high-performance products.

However, speculations are lately making Apple Inc. (NASDAQ:AAPL) to lose its cool, or even value for that matter. During the Thanksgiving weekend, the company didn’t have much to offer in terms of gift cards or discounts on its best selling products. Instead, the company made some price reduction on iPad 4 and MacBook. Why the Cupertino-based company failed to behave like everyone else in the market getting generous in the official start of holiday requires investigation.

Apple Inc feels its products are doing well

That Apple Inc. (NASDAQ:AAPL) didn’t bother playing generous in the Thanksgiving weekend tells of the company’s view of its own performance. This is more so considering the performance of its best selling gadgets iPhones 5S and 5C, iPad Air and iPad Mini with Retina Display. The theme that cuts across the company’s behavior in the holiday is that it feels these products are doing well and they don’t require any prodding. If this is the case, then investors can prepare for good news when the company reports in current quarter.

However, being tight on giveaways could also signal production logjam. This is scary and this is a where a lot of speculation is based. It has to be recalled that Apple Inc. (NASDAQ:AAPL) realized better-than-expected sales in the first three days of the launch of its new line of iPhones. The same has been witnessed with iPad Air and iPad Mini which were launched in the market about 12 days apart.

If production of these best selling smart devices is going to be ridiculous, then the Cupertino-based company will lose billions of dollars to its fierce rival Samsung Electronics and Microsoft Corporation (NASDAQ:MSFT) during the Charismas holiday. MSFT is trying to penetrate the market with its Surface 2 and Surface Pro tablets.

That Apple Inc. (NASDAQ:AAPL) could be strained in the production of its new iPads and other hot products can be seen in the manner that the U.S. largest retailers such as Wal-Mart Stores, Inc. (NYSE:WMT) and Target Corporation (NYSE:TGT) are reporting blowout sales figures and stocking out of the devices.

Apple could playing its game

Apple Inc. (NASDAQ:AAPL) is one tech company that you can never judge hastily. As mentioned earlier, the company knows its game and plays it like a king. The company could be taking a few competitors for a ride to see how they behave on the rumors over its strained cranking of iPads.

Looking at the company’s stock performance at the close of last Friday’s trading is telling. After recently breaching the $545 barrier since September, the stock is now up about $556, signaling soaring investor confidence. Could this confidence be out of nothing really? That is highly unlikely.

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