Tomahawk, WI 01/10/2014 (BasicsMedia) – Internet technology behemoth Google Inc (NASDAQ:GOOG) has increased its strategic interests and investments in data centers by doubling its most recent stake in central Taiwan to $600 million. The data centers in Taiwan will be Google’s first in Asia and would focus more on consumers in and around Asia, apart from worldwide.

Google’s increased investment stems from various reasons. A chief reason is the explosive growth recently witnessed in Internet usage in Asia and Southeast Asia. Chief among them have been India, followed by China, with Internet usage more than doubling within a short span. Another reason is that Google expects the rise in Internet services to accelerate, with Internet usage expected to proliferate further.

Google’s cloud computing strategy

Undoubtedly, Google is a leading pioneer of the cloud computing and has been leading the revolution with its hugely popular applications like Gmail and Google Drive (formerly known as Google Docs) that have given industry stalwarts like Microsoft a run for their money. Google’s Docs, which are a direct competition to Microsoft’s popular Office Suite, are freely available through Google’s Gmail and various other services, while Microsoft charges a fee for every Office Suite license, whether for business or personal use. Another example is the Android operating system, a lower-cost  alternative to Microsoft’s Windows.

Obviously having realized the huge innate potential of the Internet and its offspring – the cloud technology, Google increased and quickly established its worldwide presence in Internet-based services such as cloud servers and data centers. Using its distributed services model, Google gave birth to popular cloud-based applications like the Google Apps, Gmail, Android, etc. that aid in daily life and business activities.

This very distributed model strategy of Google saw stupendous success ever since the Internet began to proliferate during the beginning of the millennium and led to the advent of cloud services and subsequently, data centers. With networking technology getting better by the day, the cloud and data center segments have achieved amazing popularity and business, supporting a wide range of applications ranging from online entertainment to e-commerce to storage services to cheap communication methods, and the list could go on.

Eco-Friendly Benefits of Data Centers and Google’s Green Initiatives

Ata centers, which form the primary component of cloud technologies, generate many eco-friendly benefits, chief among them being the carbon footprint reduction, propelled by reduced or eliminated need for paper, leading to cost benefits and greatly aiding the ecology of our planet. Google has been a forerunner of the go-green revolution, with most of its concepts built to support the eco-friendly mode. The search giant plans to open another data center soon in Singapore to assist the Taiwan centers and its global fleet catering to Internet consumer services.

DISCLAIMER: This content is neither an offer nor recommendation to buy or sell any security. We hold no investment licenses and are thus neither licensed nor qualified to provide investment advice. The content in this report or email is not provided to any individual with a view toward their individual circumstances. While all information is believed to be reliable, it is not guaranteed by us to be accurate. Individuals should assume that all information contained in our newsletter is not trustworthy unless verified by their own independent research. Also, because events and circumstances frequently do not occur as expected, there will likely be differences between the any predictions and actual results. Always consult a real licensed investment professional before making any investment decision. Be extremely careful, investing in securities carries a high degree of risk; you may likely lose some or all of the investment.