Tomahawk, WI 8/05/2013 (Basicsmedia) – Google Inc (NASDAQ:GOOG) has been around since 1996 when it was developed. Since 2004, it undertook to provide its shares for public trading on Nasdaq and the response by the public and other investors has been nothing short of amazing. There has been concern as to whether there is really any need for investing in GOOG in this day and age, or whether people should look for other opportunities elsewhere. This is a company which is now part and parcel of people’s lives everywhere and most would not go more than a day before taking time to visit and use the services provided by GOOG. How is it performing financially?

Is it Wise to Invest in GOOG?

The fact that people are already quite familiar with GOOG makes investing in it a wonderful idea. This is because of what I usually advice people, that it is much better fro them to invest in companies or stock they are familiar with. There are fewer companies on this earth which are as well known as GOOG thus making it perfect for anyone interested in investing in it. It is important for people to invest in products and companies which they are sure will give them the kind of returns they are hoping for. You should not just invest merely because you love a company, but because you are sure it will give you good returns.


Courtesy of showing the market cap between GOOG and Microsoft.

GOOG has stock whose price is always on the rise. As a matter of fact, it is not shocking to see the company posting or attracting wonderful stock price. If you look carefully, you will notice that GOOG is one of the few companies which are yet to go through a really serious down month, just like other companies have endured. This in itself is a wonderful accomplishment and is worthy of giving the company some commendation. GOOG mostly provides its services via the Internet where it is one of the biggest and most popular search engines out there. Lately, it has diversified into other fields as well.

Does GOOG Pay Dividends?

Google has often opted to reinvest its income back into the company through research and other innovative products. This is something which it does specifically so that it doesn’t have to struggle with keeping up with the competition, bearing in mind that it is not the only player in this industry. This should not be reason for investors to worry because there is no likelihood of GOOG going into debt, or being declared bankrupt. It is in a solid state financially and this is because of the high demand for its products which are of the highest quality. Its diversification into other fields has helped greatly.

GOOG is in a very nice place financially and is the envy of some companies which have been in existence for a much longer period than itself. Therefore, there is no reason why you should not put your money into the company and become one of its investors. If you are in it for the long term, this is much better since you can be sure that as a market leader, GOOG will not disappoint you.

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