Tomahawk, WI 03/21/2014 (Basicsmedia) –As the PC market continues to decline, Intel Corporation (NASDAQ:INTC) has been sort of caught off guard. It continued to be over-reliant on being a supplier of chips to PC makers and failed to see new markets such as smartphones and tablets that too needed the microprocessors that Intel wants to focus on.

Things Are Changing at Intel

Even though, it’s a bit late in the day, Intel is now moving into new business areas.

Intel Corporation (NASDAQ:INTC) is trying to get into niche business areas such as smartphones smartwatches. Intel is aiming to be a major CPU supplier of the embedded chips in the wearable device market. There are two smartwatch categories: one that is focused on health and wellness and another that acts as a secondary display and controller for your smartphone. With Intel’s processor, both these functions could be offered from a single smartwatch.

Intel Corporation (NASDAQ:INTC) has clearly fallen behind in the mobile and tablet market. But now it’s aiming to supply LTE chipsets to major smartphone manufacturers. Intel’s XMM 7260 non-CDMA LTE chipset appears to be a very competitive product with Category 6 LTE-Advanced support. Intel may become a supplier to Apple Inc.’s (NASDAQ:APPL) iPhone 5c successor with aggressive pricing of the chip.

Intel may also manage to get into the smartphone application processor market and become a supplier too smart phone brands other than apple and Samsung it is oats noting. that both apple and Samsung are focused on developing their own application faster.

Seeking New Markets for Chips

Intel is trying to be a big player by being an enabler of the Internet of Things. When it’s about marrying technology with everyday appliances and more and more things that we use in our everyday lives, the use of processors will increase. With the proliferation of data, Big Data is an emerging arena where Intel wants to be a strong player with its Xeon line of high-end processors. Intel has declared that its next generation Broadwell CPU line will have unlocked desktop versions with integrated Iris pro GPUs. This is to cater to gaming enthusiasts. Broadwell chips with their 14 nm will be 30% more power-efficient and faster than the 22 nm Haswell processors.

Intel Corporation (NASDAQ:INTC)’s fourth generation “Devil’s Canyon” processor is set to be launched in mid-2014.

Intel Corporation (NASDAQ:INTC) is entering areas like Software Defined Networking (SDN) in collaboration with networking giants Cisco Systems, Inc (NASDAQ:CSCO) and Alcatel Lucent SA (ADR) (NYSE:ALU).

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