Tomahawk, WI 02/12/2014 (BasicsMedia) – Lately, reports have emerged indicating that Facebook Inc (NASDAQ:FB) is planning to make its latest acquisition from the UK. The company has appreciated that its next level of success will depend on its ability to strengthen its mobile presence. Facebook would probably still be struggling to stay afloat and offer shareholders the best return on investment a it has been doing were it not for its decision to increase its investment in the mobile sector. Facebook increased its revenues and sales multiple times after focusing more on improving its mobile expertise. The company now hopes to continue with this trend through its UK acquisitions.

Facebook Inc (NASDAQ:FB) has been reiterating that it intends to invest more on improving its mobile talent and expertise. It has seen what such acts can do for its finances, and is now willing to go the extra mile to ensure that it does not lose what it gained in the last one year, when it turned its fortunes around. A few weeks ago, it was reported that Facebook would be making a bid for DeepMind, which is an artificial intelligence company. Before Facebook could put up a bid, Google Inc rushed in and paid more than $400 million for DeepMind. Zynga has also just shown that the UK is the right place for such acquisitions through its own $527 million purchase of NaturalMotion.

The scenario described above shows that US major tech firms are now looking to the UK start-ups with the belief that these present a much better opportunity for profitability and increased revenue. Currently, Facebook Inc (NASDAQ:FB) boasts of more than $11 billion in cash reserves, giving it the financial muscle it needs to make any acquisition it feels will make a major contribution to the bottom-line. Facebook’s top executives believe that London is one of the top 5 hotspots for mobile app development, and do not intend to be left behind. Facebook has already partnered with YPlan, with the company seemingly interested in a game developer called Space Ape.

When releasing its Q4 of 2013 financial results recently, Mark Zuckerberg, Facebook Inc (NASDAQ:FB)’s founder and CEO, pointed out that the company raised more than 53 percent of its revenue from mobile ads. Not only that, but also the company announced that more than 50 percent of its 1.23 billion active users access this social media site from their mobile devices. Consequently, the company believes that anything that will make it successful has to revolve around mobile platforms. FB is not afraid to go into new fields that it has never participated in previously, as long as these will help it in achieving its financial goals.

In summary, Facebook Inc (NASDAQ:FB) is poised to follow Zynga Inc and Google Inc by making UK start-ups its newest acquisitions in 2014. The company has said that any acquisition it makes has to be one that helps it to strengthen its mobile expertise in 2014 and beyond. Success followed Facebook Inc (NASDAQ:FB) throughout 2013, and from all the current indicators, 2014 will not be any different.

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